Press Releases
WYNDHAM VACATION OWNERSHIP RE-FLAGS
PREMIER ORLANDO TIMESHARE RESORT AS A WYNDHAM PROPERTY
-- Expands Wyndham Brand in World-Class
Hospitality Complex --
ORLANDO, Fla. (March 27, 2007) – Wyndham Vacation Ownership, the
world’s largest vacation ownership company and a member of the
Wyndham Worldwide family of companies (NYSE: WYN), today announced
it has re-flagged its premier Bonnet Creek Resort under the Wyndham
banner. Bonnet Creek Resort, which is situated on 70 acres, is
currently under expansion and when completed will include up to
1,596 proposed vacation ownership units– the most of any of the
company’s vacation ownership resort properties. The company
maintains an Orlando headquarters and is supported by more than
2,200 employees in Central Florida.
Marking one of the first milestones in the recently announced
re-branding initiative, Fairfield Orlando at Bonnet Creek Resort
will change to Wyndham Bonnet Creek Resort and all exterior and
interior signage, collateral and marketing materials will reflect
the Wyndham brand. The property is affiliated with the company’s
FairShare Plus by Wyndham portfolio of vacation ownership resorts.
“Our world-class Wyndham Bonnet Creek Resort embodies the
distinguished, upscale Wyndham brand,” said Franz Hanning, Wyndham
Vacation Ownership president and chief executive officer. “We’re
extremely proud to showcase our flagship resort to the community and
our timeshare owners who rank Orlando as one of their most popular
vacation destinations.”
Wyndham Bonnet Creek opened in 2004, boasts more than 25,000 owners
and currently has 294 condominium-style units.
Properties in Daytona Beach, Myrtle Beach, Washington D.C. and
Missouri are also among the first to be re-flagged under the Wyndham
brand. The company’s headquarters now also reflect the new brand.
In October 2006, Wyndham Worldwide Corporation (NYSE: WYN) announced
that it would re-brand its industry-leading timeshare companies –
Fairfield Resorts, Trendwest Resorts and Trendwest South Pacific –
under the Wyndham brand. The re-branding process is anticipated to
occur over 12 months.
Collectively, these brands operate under Wyndham Vacation Ownership,
one of the three business units that comprise Wyndham Worldwide.
About Wyndham Vacation Ownership
Wyndham Vacation Ownership, a subsidiary of Wyndham Worldwide (NYSE:
WYN), is the world’s largest vacation ownership business, as
measured by the number of vacation ownership resorts, vacation
ownership units and owners of vacation ownership interests. Wyndham
Vacation Ownership develops, markets and sells vacation ownership
interests and provides consumer financing to owners. Wyndham
Vacation Ownership has developed or acquired approximately 150
vacation ownership resorts in the United States, Canada, Mexico, the
Caribbean and the South Pacific that represent more than 20,000
individual vacation ownership units and more than 800,000 owners of
vacation ownership interests. Wyndham Vacation Ownership is
headquartered in Orlando, Florida, and is supported by more than
16,000 employees globally.
# # #
Media Contact:
Lisa Burby – Vice President
Wyndham Vacation Ownership
Phone: (407) 370-5146
E-mail:
Lisa.Burby@wyndhamvo.com
